TERROIR HUB SAKE

EST. 1865

東飯田酒造店

本老の松

Since 1865 — 長野市, Nagano

In Shinonoi, Nagano, a brewery whose kura and storehouses are registered cultural properties, drawing water from the Sai River.

本老の松

The Story of 東飯田酒造店

Higashiiida Shuzoten has stood in Shinonoi, Nagano City since 1865. Its brewing hall, earthen storehouse, pickling warehouse and guest room are all registered as national Tangible Cultural Properties. The house draws mineral-rich spring water fed by the Sai River and uses locally grown rice to brew its Motooi no Matsu line, from the everyday Junmai to the flagship Daiginjo.

161
years of history
Founded in 1865.

Characteristics of 東飯田酒造店

Feature 1
Kura and storehouses registered as national Tangible Cultural Properties
Feature 2
Mineral-rich Sai River spring water for brewing
Feature 3
A Nagano house known for its Motooi no Matsu label

Signature Brands

Motooi no Matsu Junmai Ginjo (本老の松 純米吟醸)

Motooi no Matsu Junmai Ginjo (本老の松 純米吟醸)

Junmai Ginjo — the house's signature label

Motooi no Matsu Junmai (本老の松 純米)

Motooi no Matsu Junmai (本老の松 純米)

Junmai — a Shinshu local sake

Motooi no Matsu Daiginjo (本老の松 大吟醸)

Motooi no Matsu Daiginjo (本老の松 大吟醸)

Daiginjo — the pinnacle of the house

Where to buy 東飯田酒造店

本老の松 (もとおいのまつ) 令和6BY 山廃仕込み 純米酒 恋 一回瓶火入れ 【東飯田酒造店】【長野県】【笹ノ井小松原】【日本酒】【59醸】
本老の松 (もとおいのまつ) 令和6BY 山廃仕込み 純米酒 恋 一回瓶火入れ 【東飯田酒造店】【長野県】【笹ノ井小松原】【日本酒】【59醸】
本老の松 (もとおいのまつ) 59醸 (ごくじょう) 2024 純米吟醸 720ml 【東飯田酒造店】【長野県】【笹ノ井小松原】【日本酒】【59醸】
本老の松 (もとおいのまつ) 59醸 (ごくじょう) 2024 純米吟醸 720ml 【東飯田酒造店】【長野県】【笹ノ井小松原】【日本酒】【59醸】

[AD] This section contains affiliate links (Rakuten). Products are Rakuten search results (prices/stock may vary). Terroir HUB does not sell sake. Underage drinking is prohibited by law.

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Basic Information

📍
Location
長野県長野市篠ノ井小松原1724
🌐
🚉
Nearest station (straight-line)
長野電鉄長野線 市役所前 (approx. 300 m)
🏠
Visits
Open to visitors · Reservation required
🛍️
Shop
Yes
Source:Official website (Last verified: 2026-07-12)
See more breweries you can visit →
📍
東飯田酒造店
Nagano, Japan

Source: https://www.motooi.com/

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