EST. 1701
富士の雪
Since 1701 — 伊万里市, Saga
An Imari sake house whose 'Snow on Fuji' label was named after a founder's awe at the snow-capped mountain, now eyeing a wider comeback under its 7th generation.
Kawanami Shoji is a sake house in Yamashiro, Imari, Saga, whose flagship label, Fuji no Yuki ('Snow on Fuji'), was named after an earlier head of the family was struck by the beauty of a snow-capped Mt Fuji on a trip to Tokyo. The brewery once used water from nearby Arita and won an Excellence Award at a national sake competition, building a reputation for quality. Today it sells only to customers who visit the shop directly, though the current, seventh-generation head, Fujio Kawanami, has signaled plans to build up the business for full-scale sales again.